2022 WBC Partnership Opportunities now open
We are excited to announce we are opening partnership opportunities for the 2022 competition, set to be held at the Golden 1 Center in Sacramento on 2-3 September, with packages outlined in a recently released Partnership Kit. Click here to download.
The World Butchers’ Challenge is a butchery competition of epic proportions. With teams from across the globe battling it out for the title of the world’s best, it’s the ultimate mash up of passion, sport, food, skill, tension, rivalry and camaraderie, which makes for one compelling, thrilling and relevant experience.
The WBC was originally established as a Trans-Tasman Test Match between New Zealand and Australia in 2011. Since then the competition has grown year on year with sixteen teams competing bi-annually and that’s just the beginning. Through this competition, a global community has been cemented with life-long friendships formed, business opportunities unlocked and the overall trade benefiting from an injection of creativity and innovation.
The level of interest in the WBC has grown exponentially from a waitlist of additional nations wishing to compete, to foodies and chefs wanting to get involved to journalists and producers wanting a ‘steak’ in the event.
One of the things we’re most proud of is the support network that this competition has fostered. Much more than just an event, it’s about learning, sharing and believing in a greater good for the industry. We’ve also established the following initiatives which are also up for partnership:
World Champion Butcher Apprentice & Young Butcher Competition with 30 international competitors in each category.
Multi-day study tour which precedes the event.
2022 World Butchers’ Challenge All Star team.
Category awards: World’s Best Pork, Beef, Lamb, Chicken product; World’s Best Gourmet, Beef, Pork Sausage; World's Best Burger.
This is the time to get involved... before this rocketship seriously explodes.
Out team welcome any enquiries, in addition to those outside the realms of what is outlined in the Partnership Kit, as we would love to work with you to craft a bespoke partnership that meets all your objectives.